The BMW Group increased its sales in the first quarter of 2008 by 5.7% to 351,787 automobiles (prev.yr.: 332,933). Deliveries of BMW brand cars to customers in the first three months rose by 2.7% to 293,550 vehicles (prev.yr.: 285,840). MINI recorded a significant increase of 23.6% to 58,054 units (prev.yr.: 46,980). Rolls-Royce Motor Cars handed 183 automobiles over to customers in the first quarter (prev.yr.: 113/+61.9%).

In the first three months of 2008, BMW Group continued to register strong growth in the Chinese Mainland market with a total of 14,574 BMW and MINI cars delivered to customers, representing 43.2% growth over the same period of 2007 (prev.yr.: 10,177 units).

Sales of the BMW brand automobiles in the Chinese Mainland increased by 40.8% to 13,851 units, which includes 8,035 units BMW 3 Series and 5 Series cars produced locally in China. Sales of MINI cars jumped 112% in the Chinese Mainland to 723 units in the first quarter of 2008 (prev.yr.: 341 units).

09.04.2008

On April 12, a roundtable entitled “City Environment and New Energy Vehicles” was held in Shanghai. The event was organized by the Shanghai Partnership of Fuel Cell Vehicles and Tongji University, and supported by BMW.

An advocate of and leader in sustainable development strategies, BMW presented its EfficientDynamics innovations at the roundtable. Further discussion focused on transportation-related issues faced by mega-cities and the importance of promoting new energy vehicle technologies to improve fuel efficiency and reduce CO2 emissions. The roundtable announced its commitment to promoting the development and understanding of new energy vehicles, to increasing communication among government departments, research institutes and the private sector, and to helping boost attention on transportation and environmental protection issues. So doing will facilitate the sustainable and healthy development of the automotive industry and society at large.

14.04.2008

On the occasion of the 5th anniversary of BMW Brilliance Automobile (hereinafter referred to as “BBA”), all customers purchasing a BMW Brilliance vehicle (including BMW 3 Series or the new BMW 5 Series Li) during the period from April 12 to June 30, 2008 will be offered a BBA 5th Anniversary Service Package of free maintenance on the vehicle to be performed within 2 years after the warranty start date or until a mileage of 100,000 km (whichever reached first applies) from BBA authorized dealers.

During the valid period customers can enjoy free maintenance service including changing engine oil, replacement of micro filter, spark plugs, brake fluid, checking and replacement of Brake pads etc. Please visit our website for more details on this package offering. You can also contact with your nearest BMW dealer or call BMW Customer Service center 400-800-6666 if you have any inquiries.

15.04.2008

On the 25th.April, BMW Asian Open 2008 Charity Gala Night was held at Tomson Shanghai Putong Gulf Golf Club. Mr. Karl-Heinz Schmid, President of BMW China Automotive Trading Ltd. handed over a check of 200,000 RMB to Mr. Liu Guo Lin, Secretary-General of China Charity Foundation. The money was collected from both the auction and a BMW donation and will be used to build 20 “BMW Warm Heart Libraries” at local schools in Jingyang County, Shaanxi Province. The “BMW Warm Heart Library” project is now in its third year. To date, BMW has raised 1.2 million RMB for the set-up of 60 warm heart libraries.

The BMW Asian Open 2008 Charity Gala Night unveils the first donation to “BMW Warm Heart Library” this year. This event attracted the involvement of BMW Shanghai Dealers, BMW Customers, and many renowned golf players such as the former world number one golfer Greg Norman who took part in the BMW Asian Open 2008 .Some special items for the auction are golf equipments used and signed by golf stars include Tiger Woods and Greg Norman. Especially, the eye-catching original sketch designs of the new BMW X6 by the model’s head designer Pierre Leclercq was donated for the auction as event highlight after the new BMW X6 was unveiled on the scene.

“BMW Warm Heart library” is a BMW charity project launched in line with the “BMW Destination X” in 2006. Many schools in poverty-stricken areas in China are facing serious shortage of education funding, leading to the lack of necessary text books and teaching equipment. With annual contributions, BMW, together with China Charity Foundation, built “Warm heart Libraries” in elementary schools in these areas, to assist in giving children modern education. The funds required for this charity project is raised from the annual “BMW Destination X”, where BMW contributes RMB 10 for every 1km traveled by the BMW cars during this event.

26.04.2008